Applications for FEBRUARY LFW pop-up ARE closed
apply here
Terms & Conditions
Application Process: Submit your brand’s application for approval.
Participation Fees:
£2,500 for apparel brands
£1200 for accessories brands
Fees must be paid in advance upon approval.
Commission: A 10% commission on all sales applies.
Product Shipping: Brands are responsible for shipping goods to and from the venue.
Import Taxes & Duties: Brands are responsible for all import taxes and duties related to their goods.
Note: Spaces are limited, and only approved brands will be selected for this exclusive pop-up experience.
Get ready to experience the magic of the festive season with our exclusive London Pop-Up! Taking place in the stylish heart of Fitzrovia - just 5 minutes walk from Selfridges, our pop-up will be open from 20th to 24th of February 2025. Just in time to showcase your brand to international fashion crowd during London Fashion Week in February. This event will showcase the best in luxury fashion, accessories, and lifestyle brands.
This is a prime opportunity to engage with an upscale international audience, network with like-minded people, and elevate your brand’s presence during the Fashion Week
. Applications are now open, so don’t miss the chance to be part of this iconic event!
Event Location: Prime Central London at Mayfair/Fitzrovia - boutique is just few steps away from the Oxford Street
Dates: 20th Febraury - 24th February 2025
Applications Deadline 31st January 2025
